From ideation to execution, learn everything about starting a political campaign. These articles provide a roadmap for announcing your candidacy and building a robust campaign foundation.
Running for Office as an Online Candidate: Web Strategies for Local Campaigns, is available in both paperback and Kindle on Amazon.com. The book is packed with useful strategies and provides a blueprint for digital political campaigns.
Key Topics Covered:… Read the rest
Digital campaigning has changed dramatically in the last decade, and so has the amount campaigns are expected to invest online.
Back in 2018, political digital spending reached $1.9 billion — almost 20% of all political ad spending at the time, … Read the rest
Starting a political campaign, whether for federal, state, or local office, requires a clear strategy and disciplined execution. Every winning campaign starts with a roadmap, a plan that aligns your goals, message, and resources. You need to understand your values, … Read the rest
We’re excited to introduce our latest tool: “Ready to Run for Office? Self-Assessment Survey.” This tool is for aspiring politicians and campaign trailblazers. It’s here to help you assess if you are ready to launch and run a … Read the rest
Your campaign is underway—and now it’s time to ask for support.
One of the first steps most political candidates take is sending a fundraising kickoff letter. This message introduces your candidacy, shares why you’re running, and asks supporters to … Read the rest
Running for office is a big decision—and announcing your campaign is only one part of the process. Long before you make anything official, there’s important groundwork to lay if you want to run a strong, organized campaign. This early phase, … Read the rest
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