From ideation to execution, learn everything about starting a political campaign. These articles provide a roadmap for announcing your candidacy and building a robust campaign foundation.
What’s in a name? If you are running for office, it should be consistency. For example, if you are appearing on the ballot as “John Quincy Smith,” don’t promote yourself as “John Smith” or “John Q. Smith.” Your political... Read More
We’re excited to introduce our latest tool: “Are You Ready to Run for Office? Self-Assessment Survey.” This tool is for aspiring politicians and campaign trailblazers. It’s here to help you assess if you are ready to launch and... Read More
A political campaign slogan is a short phrase that best identifies a candidate and their candidacy. It should capture a voter’s attention and address their concerns and issues. Campaign slogans should also be memorable and concise. The best slogans... Read More
We get it. You likely have a full-time job that keeps you busy. And depending on the elected position and the circumstances of your race, you may not need to run a 24/7 campaign. But if you are going to run for office, you need to understand what you... Read More
In political campaigns, opposition research has moved from the paper archives of the past to online, digital data. Even for local political candidates, political opposition research and campaign intelligence analysis can give you a clear... Read More
The success of a candidate hinges on more than just their charisma or the popularity of their political platform. Winning is the result of a combination of strategy, good policy, public engagement, and sometimes a bit of luck. Here are ten strategies... Read More
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