Category: Starting a Campaign
From ideation to execution, learn everything about starting a political campaign. These articles provide a roadmap for announcing your candidacy and building a robust campaign foundation.
What’s in a name? If you are running for office, it should be consistency.
For example, if you are appearing on the ballot as “John Quincy Smith,” don’t promote yourself as “John Smith” or “John Q. Smith.” Your political … Read the rest
A political campaign slogan is a short phrase that best identifies a candidate and their candidacy. It should capture a voter’s attention and address their concerns and issues. Campaign slogans should also be memorable and concise.
The best slogans in … Read the rest
We get it. You likely have a full-time job that keeps you busy. And depending on the elected position and the circumstances of your race, you may not need to run a 24/7 campaign.
But if you are going to … Read the rest
The success of a candidate hinges on more than just their charisma or the popularity of their political platform. Winning is the result of a combination of strategy, good policy, public engagement, and sometimes a bit of luck.
Here are … Read the rest
It doesn’t matter if you are part of the establishment or a complete outsider; every political campaign needs a brand in order to effectively communicate with voters.
Today, this is more than just a logo, colors, and slogan. How you … Read the rest
This year, there was a candidate in our area who managed everything herself. It was basically a one-person operation. She encountered early problems in organizing volunteers and raising funds. Volunteer interest waned as time went on. The problems continued as … Read the rest