Dive into the world of digital and traditional political advertising. Learn about online political advertising and digital marketing strategies. Find out how pay per click, social media ads, IP targeting, and SMS texting can help you reach and persuade voters.
When it comes down to it, letters to the local newspaper editor is a form of campaign advertising. Of course, the letters are the opinions of the writers, but they typically represent honest views and bring up points or subject … Read the rest
Homemade political signs can be useful for small to medium-sized campaigns. They are often used to supplement tradition printed yard signs. Making them requires little more than some materials, paint, stencils and time.
Most campaigns purchase the bulk of their … Read the rest
Because local newspapers have a limited area of distribution, they can be an effective way to get your message across to local voters.
Ethnic papers are also a great way to target a particular population in your district.
Newspaper ads … Read the rest
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