Dive into the world of digital and traditional political advertising. Learn about online political advertising and digital marketing strategies. Find out how pay per click, social media ads, IP targeting, and SMS texting can help you reach and persuade voters.
Retargeting is a form of online advertising that allows you to serve ads to people who have visited your campaign website. A staple of big brands and small companies alike, retargeting is a powerful way to stay in touch with … Read the rest
Link shortening services are a great way to reduce a long URL to a nice, short one. While these services have been around for quite a while, they’ve become very popular with the rise of Twitter and Facebook. While link … Read the rest
Though is still early summer, November elections will be here before you know it! As a political candidate, what are you doing right now to make the most of social media and get voters to support you in the voting … Read the rest
While budgeting for signs and mailers, how much of your campaign spending will go toward online marketing? While social media through Facebook and Twitter may be ‘free’, you may want to boost your online exposure with paid online advertising. Below … Read the rest
With the rise of cell phone usage, political campaigns are using mobile texting as an effective campaign tool. As mobile computing blurs the line between online and offline campaigning, we are going to see more use of crossover technologies by … Read the rest
Running a successful political campaign costs money. A candidate needs to raise funds throughout the entire campaign. Over the last decade, the web has become a popular and powerful tool for political fundraising. As technical barriers have dropped, more and … Read the rest
Online Candidate makes it easy to launch your political website and build your online presence.
