Political Campaign Tips and Strategies
Maximizing the Impact: Best Practices for Online Political Donations
As anyone in politics knows, proper fundraising is crucial to winning an election. With the ease of online donation platforms, even local candidates are raising money digitally. But once you've secured those all-important donations, it's important to have a strategy...
Yes, Even Local Campaigns Need a Website
When voters hear your name, many of them will look you up before they do anything else. If they cannot find a campaign website, or if what they find is incomplete, outdated, or unclear, they start making assumptions. They may assume the campaign is not serious, not...
How Does Running for Office Differ in a Major City Versus a Small Town?
Running for office in a major city versus a small town? There are few things that sets these types of campaigns apart. For instance: Voter Engagement In a big city, you're looking at a mosaic of voters. Each constituency might need a different message. You're also...
How To Remove A Volunteer From Your Online Campaign
The issue of removing a person from access to online campaign accounts has been an issue that has come up for a few of our clients. Here’s a repost of our advice…
Speak Like a Voter, Win Like a Candidate
Are you watching your language? I'm talking about the language of your campaign as you reach out to voters. In your advertising, speeches, campaign website and one-to-one interactions, are you conversing with or talking down to your audience? How do you talk down to...
Creating a Political Campaign Timeline
If you've ever run for local office, then you know that the stakes are high, no matter the position. And the competition can be as tough as any state or federal race. Planning out a timeline for your political campaign is an important step in winning. Knowing when to...
Will Your Social Media Past Hurt Your Political Future?
More and more candidates running for office today are dealing with the issue of social networking activities coming back to haunt them. Will it hurt you, too?
The Candidate Statement: Communicating Your Vision to Voters
Who are you to voters? At the start of an election campaign, political candidates outline their positions on various issues. These are called candidate statements, and they are used to help voters make informed choices. In this article, we will explore what a...
How to Build a Winning Political Campaign Team
Putting together an effective political campaign team is one of the most important steps a candidate can take. It doesn’t matter if you’re running for city council or Congress—no one runs a successful campaign alone. A proper political campaign structure allows for...
Tips for Writing Your Political Candidate Biography
Every campaign website should include a candidate bio, where you add a personal touch and help voters understand who you are why you are running for office.
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