Political Campaign Tips and Strategies

5 Things I Wish I Knew Before Running for Elected Office

5 Things I Wish I Knew Before Running for Elected Office

Running for local office is an adventure, and it's completely understandable to come across some unexpected challenges. If only you had known a few key things before diving into your campaign, right? Well, here are five friendly tips that could have made your journey...

Should You Fully Automate Your Campaign’s Social Media?

Should You Fully Automate Your Campaign’s Social Media?

Social media is, well, social. With the many ways to communicate with followers, it can become very tempting to automate you posts through various social media tools such as Hootsuite and SocialOomph. While these tools can help save time and streamline your updates, automation can sometimes work against you!

From Bland to Bold: Elevate Your Campaign Writing with Personal Style

From Bland to Bold: Elevate Your Campaign Writing with Personal Style

When it comes to political campaigning, communication is like the secret sauce—it's the key ingredient that makes everything else work. One aspect of communication is having a 'voice', which is a unique style, tone, and personality. Candidates who can communicate with...

Listen Up! It’s Our Running For Office Podcast

Listen Up! It’s Our Running For Office Podcast

Have you listened to our political podcast series, Running for Office as an Online Candidate? If you are getting started in politics, this podcast series is for you. We discuss how to run a political campaign from the digital side. We cover the tips, tricks and ideas...

Maximizing the Impact: Best Practices for Online Donations

Maximizing the Impact: Best Practices for Online Donations

As anyone in politics knows, proper fundraising is crucial to winning an election. With the ease of online donation platforms, even local candidates are raising money digitally. But once you've secured those all-important donations, it's important to have a strategy...

Yes, Even Local Campaigns Need a Website

Yes, Even Local Campaigns Need a Website

Not long ago, local candidates asked, “Do I really need a campaign website?” Today, the better question is, “When should I launch one?” When we started Online Candidate, potential clients would sometimes ask, “Tell me why I need a website.” Back in the early 2000s,...

Speak Like a Voter, Win Like a Candidate

Speak Like a Voter, Win Like a Candidate

Are you watching your language? I'm talking about the language of your campaign as you reach out to voters. In your advertising, speeches, and one-to-one interactions, are you conversing with or talking down to your audience? How do you talk down to an audience? By...