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Online Candidate has launched an updated website platform for political campaigns, with improved content editing, expanded event management, new voter-engagement tools, and better options for promoting campaign donations. The new system builds on Online Candidate’s campaign-specific tools while making everyday website management easier for candidates and campaign teams. The updated platform is used for both […]

Most campaign websites have one of two problems: they are either missing key pages, or they are filled with pages that don’t do much. Some campaign sites launch with just a homepage and a short bio. Others include everything: long issue pages, press releases, photo galleries, event listings, and endorsements. But more pages do not […]

How much does a political campaign website cost? It can be almost nothing, a few hundred dollars, a few thousand dollars, or much more. That range confuses a lot of candidates, especially in races where budgets are tight and website decisions have to be made quickly. A free builder, a generic DIY platform, a campaign-specific […]

Many first-time candidates assume campaign messaging works the same for every race. It does not. What works for a sheriff candidate may feel completely out of place in a school board race. Judicial campaigns often require a more restrained tone than mayoral or city council campaigns. The office itself shapes what voters want to hear […]

You probably don’t need to reach as many as you might think. Let’s assume that you have already figured out the number of votes you need to win your election, but you want to know how many households that translates into. In other words, how many doors can you expect to knock on?