Creating an Online Campaign Strategy Template
For many political candidates, creating a digital campaign strategy can be difficult. Just as you need a plan to attract volunteers and deliver signs, you’ll need to put together a marketing strategy for your online presence. These strategies are... Read More
Writing Content For Your Campaign Website – Examples
What should I write for my campaign website? This is a question that often comes up when we get a new campaign website client. Sometimes the candidate has just started their campaign and has not prepared their content ahead of time. The candidate may... Read More
Screwing Up Your Election Website
One of the best marketing tools a political candidate is a website. To put one together takes planning and work, particularly in putting together content. The quality of campaign websites vary as much as candidates themselves. Some are excellent, and... Read More
Sample Campaign Fundraising Letter – Online Candidate
Below is a sample template for an initial fundraising appeal from a candidate to a friend or close acquaintance. This is a template letter from the Online Candidate Political Letter Templates package. To give you a better idea of how to create a... Read More
How Many Households Must I Reach to Win A Local Election?
You probably don’t need to reach as many households as you might think. Let’s assume that you have already figured out the number of votes you need to win your election, but you want to know how many households that translates into. In... Read More
Creating a Political Campaign Swipe File
In marketing, a swipe file is a collection of excellent sales letters and materials that provide an easy reference for ideas for creative projects. Maintaining a swipe file is a common practice for advertising copywriters and creative directors. You... Read More
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