Uncover the secrets to building a strong and memorable political brand. Learn how branding can shape public perception, create a lasting impact on voters, and improve your chances for election victory.
What’s in a name? If you are running for office, it should be consistency. For example, if you are appearing on the ballot as “John Quincy Smith,” don’t promote yourself as “John Smith” or “John Q. Smith.” Your political... Read More
It doesn’t matter if you are part of the establishment or a complete outsider; every political campaign needs a brand in order to effectively communicate with voters. Today, this is more than just a logo, colors, and slogan. How you act or... Read More
When it comes to political campaigning, communication is like the secret sauce—it’s the key ingredient that makes everything else work. One aspect of communication is having a ‘voice’, which is a unique style, tone, and personality.... Read More
Here’s a tip for creating social media handles for your political campaign: Pick a single name that’s going to last for both your campaign website and social media profiles. One frequent question we get when someone is starting a campaign... Read More
Most political campaign websites include a photograph of the candidate in the site header. It’s usually a head shot along with a logo and usually some sort of background image symbolically related to the location. Often when we get a head shot in... Read More
Campaign advertising has always been a powerful tool for politicians. Marketing for politicians provides an effective way to get their message across to voters. Winning campaigns use a combination of traditional media, print, and digital marketing.... Read More
Affordable campaign websites and marketing services. Raise money and reach voters. Starting at $29/Month.
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