Political Campaign Tips and Strategies
Are You Ready for a Political Campaign? Take the Survey and Find Out!
We're excited to introduce our latest tool: "Ready to Run for Office? Self-Assessment Survey." This tool is for aspiring politicians and campaign trailblazers. It's here to help you assess if you are ready to launch and run a successful political campaign. This...
Sample Follow-Up Political Fundraising Letter
Not everyone donates to your political campaign the first time you ask—and that’s normal. Many supporters will see your first fundraising email or letter and intend to donate, but they get distracted, busy, or wait for a better time. A well-timed follow-up gives them...
Sample High-Dollar Donor Fundraising Letter (With Tips to Personalize Your Ask)
Some donors can make a big difference with a single contribution, and when you're running a political campaign, you need to know how to ask. A high-dollar donor fundraising letter is different from a general appeal. It's more personal, more focused, and written with...
Sample Campaign Fundraising Kickoff Letter (With Tips to Make It Your Own)
Your campaign is underway—and now it’s time to ask for support. One of the first steps most political candidates take is sending a fundraising kickoff letter. This message introduces your candidacy, shares why you’re running, and asks supporters to help you build...
How to Prepare Before Running for Office: A 12-Month Timeline
Running for office is a big decision—and announcing your campaign is only one part of the process. Long before you make anything official, there’s important groundwork to lay if you want to run a strong, organized campaign. This early phase, often behind the scenes,...
2025: Running for Office as an Online Candidate – The Book
Running for Office as an Online Candidate: Web Strategies for Local Campaigns, is available in both paperback and Kindle on Amazon.com. The book is packed with tips, tricks, and useful strategies for political candidates and organizations. Running for Office as an...
Maximize Your Funds: Must-Know Political Fundraising FAQs
The pursuit of public office is often tied greatly to the pursuit of raising money. If you are a political candidate today, you'll need to raise money to mount an effective campaign. And if you're new to the process, you'll want to get up to speed quickly and not wait...
What Are The Basic Requirements To Run For Public Office?
Local government is the fundamental building block of our government structure. Local officials and agencies are in the best position to understand the needs of the constituents they serve, and actively work to solve their problems by improving infrastructure,...
Pros and Cons of Running a Slate of Candidates Online
A multiple-candidate website is a way of promoting multiple candidates running on the same platform all in one place. The candidates are usually all from the same party or all side together on a major campaign issue. In essence, they become a ‘slate’ of candidates, hoping to win an election together.
How Voter Questions Can Help Shape Your Campaign
Polls and surveys can give you an idea of how your electorate feels about various issues. But the problem with this method is that you are framing the discussion by asking specific questions. What if you are completely missing the important issues or asking the wrong...
