A campaign website should do three things: clearly identify the candidate, guide visitors to take action, and support the campaign over time. Most campaign website mistakes happen when one of those three functions breaks down.
A campaign website is not … Read the rest
Polls and surveys can give you an idea of how voters feel about different issues. But there is a limitation: your campaign decides which questions to ask.
What if you are missing an important issue? What if voters are confused … Read the rest
If you are planning to run for office, you should start campaigning as soon as you can. That’s all. End of post.
No, not really. It’s a little more complicated than that.
Much of your campaigning will happen close to … Read the rest
Do you currently maintain a Facebook or Twitter account? Do you have an ancient MySpace page archived somewhere out there? Did you ever post comments on online forums under your own name? If you’ve ever done these things, then you’ve … Read the rest
We are barely past the November general elections, so who wants to think about next year’s Election Day?
Smart candidates, that’s who.
Even if you are running for local office, the time to get started on your campaign is NOW.… Read the rest
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