Political Campaign Tips and Strategies
The Toughest Job for Any Political Candidate
The hardest thing about running for office is asking for money. Unless you are independently wealthy or have generous benefactor, you will need outside financial sources to get your political campaign off the ground. The cost of election campaigns is... Read More
Primary vs General Elections – Digital Campaign Strategies
In the United States, there are two types of election campaigns: the primary and the general. This article explains their differences and how they affect your digital strategy. A primary election is an election of one or more candidates of a particular... Read More
Top Tips for Your Political Email Marketing
Political campaigns are always looking for new ways to reach out to potential voters. They are usually short on time, money, and resources, but they don’t want their message lost in the noise of the election season. This is why many marketing... Read More
Read Our Interview on WebsitePlanet.com
For those who are interested in the backstory of Online Candidate, check out our interview on WebsitePlanet.com. Please describe the story behind the company: What sparked the idea, and how has it evolved so far? A friend of ours ran for office way... Read More
Keep Your Campaign Material Original – And Avoid the Consequences
Here’s a reminder to make sure that you have the proper rights and permission for anything you use for your political campaign. The Internet makes it easy to lift language or text from other sources without attribution – and makes it just... Read More
Overcoming Online Fundraising Naysayers
Even years after digital campaigning has become mainstream, we still hear about some pushback that local candidates get for wanting to fundraise online. The argument is often made by a team member believing that the costs to fundraise online are too... Read More
8 New Years Resolutions for Political Candidates
There are many New Year’s resolutions that people make, but few people follow through with them. If you are running for office this year, here are some resolutions you’ll want to keep. Put together a solid political campaign plan.... Read More
Creating a Facebook Page for Your Political Campaign
Planning on setting up a political campaign Facebook page? For new and experienced politicians, Facebook provides a powerful way to connect with and engage with supporters and voters. For some political candidates, social media is a whole new world.... Read More
What To Do With Your Campaign Website After The Election
The election is over. As a candidate, you’ve either won or lost. All the advertising has ended, the final bills are paid, and the signage comes down. But don’t forget the campaign website – it’s still out there! Here are some... Read More
Campaigning During the Holiday Season
This message came to several of our business email accounts yesterday morning: I’m Running for Congress My name is , and I’m running to be the next US Congressman for Congressional District. And the email went on for another 400 words... Read More