Your guide to creating a compelling website for your political campaign. Learn about domain choice, web design, and content strategies to captivate and inform voters.
In the business world, the terms ‘soft launch’ and ‘hard launch’ refer to two different techniques for introducing a new product or service to the market. A soft launch is more subtle, for when a business wants to make a … Read the rest
Candidates sometimes contact us because their campaign website does not show up when someone searches their name.
When this happens, one of the first things we check is simple: does the website actually mention the candidate’s full name?
It sounds … Read the rest
Sometimes the original domain name of your campaign turns out to be the wrong choice. Though you had thoughtfully considered your original domain name, as the campaign moves ahead, you find that it just isn’t working out.
It might … Read the rest
A landing page on your campaign website is simply a page where visitors are redirected from a particular traffic source. This can include campaign emails, social media posts, PPC ads and so on. If you want to get more from … Read the rest
You only have one chance for your campaign site to make a good first impression, and that chance might only be a few seconds. Good or bad, your online presentation will leave an impression with visitors and voters.
So, what … Read the rest
Knowing what your campaign website traffic does when it arrives at your site can help you tailor your web content for maximum effectiveness.
Google Analytics provides valuable information that allows you to find out where your web site visitors are … Read the rest
Online Candidate makes it easy to launch your political website and build your online presence.
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