Political Pay-Per-Click Advertising Ideas
If you are using Google Adwords or other text advertising networks to promote your campaign, you are likely buying text ads on keywords related to your candidate’s name, your opponents’ names and on issues relevant to your race. Those are the most... Read More
Learn More About Your Campaign Website Visitors
Website analytics is a tool that provides important data concerning the visitors to a website, how they interact with the site, and even details that can help increase traffic. While most website hosting provides an ‘analytics package’,... Read More
5 Tips For Creating Effective Campaign Surveys
Politics lives and breathes on voter polls and surveys. For local candidates with limited budgets, there are online survey tools that can gather feedback in order to perfect a campaign’s message and methods. Campaign surveys can be sent to... Read More
Campaign Website Widgets That Really Add Value
For those who missed them, here are some posts related to cool widgets, gadgets and updates that can be easily added to any political campaign website. Add a Custom District Map to Your Campaign Website Here are the steps to take in order to add a... Read More
Why Local Political Candidates Need Thick Skins
The more public the figure, the bigger the target for attack. And if you are a candidate running for office, then, like it or not, you are considered a public figure. This means that legally, a candidate can do little against unflattering letters to... Read More
Do Candidate Endorsements Matter?
Political candidates can increase name recognition and establish credibility and by winning endorsements. While the value of candidate endorsements in gaining votes is debatable, some endorsements can bring particular benefits. For example, local... Read More
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