Category: Political Strategies

A broad spectrum of political campaign strategies at your fingertips. From fundraising to social media, these articles cover essential tactics to strengthen your campaign.



The Power of Branding Your Political Campaign

It doesn’t matter if you are part of the establishment or a complete outsider; every political campaign needs a brand in order to effectively communicate with voters.

Today, this is more than just a logo, colors, and slogan. How you … Read the rest

How Many Votes Do You Need To Win?

How many votes do you need to win a local election? In its most simple form, the winning formula is:

Expected Vote x .50 + 1 vote = Minimum Votes to Win (50%)
Expected Vote x .52 = Comfortable Margin
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running for office in 2022

One Vote Can Make All The Difference

one vote can make a differenceIt’s true. A single vote can change the course of a local election – or it can even change history!

Consider these examples:

  • By one vote in 1875, France chose a republican rather than a monarchical form of government.
  • One
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