As Election Day draws near, it’s time to give a final push to your supporters. An effective Get Out The Vote (GOTV) strategy can make a difference. While your campaign ramps up its direct mail, phone and in-person efforts, don’t … Read the rest
It’s true. A single vote can change the course of a local election – or it can even change history!
Consider these examples:
- By one vote in 1875, France chose a republican rather than a monarchical form of government.
- One
… Read the rest
First impressions will make or break a voter’s support. The campaign material you distribute should always be your best work.
Recently, a local candidate running for village trustee left some campaign literature at our door. I had not heard of … Read the rest
The ultimate goal of any political campaign – local, state or federal – is to get people to the voting booth and cast a ballot. It’s a simple idea that it cannot be emphasized enough.
It’s not about fundraising, it’s … Read the rest
When it comes down to it, letters to the local newspaper editor is a form of campaign advertising. Of course, the letters are the opinions of the writers, but they typically represent honest views and bring up points or subject … Read the rest