Political Campaign Tips and Strategies

When To Use IP Targeting for Your Political Campaign

When To Use IP Targeting for Your Political Campaign

IP Targeting has become a secret weapon for political campaigns. While Geo-targeting uses groups of IP addresses to target an area, IP Targeting uses individual IP addresses to reach specific voter households. That means registered Democrats, Republicans, and...

Aweber vs Mailchimp for Your Political Campaign

As an Online Candidate service add-on, we offer Email Marketing Service Setup and Integration. We provide this service for two popular vendors - Aweber and MailChimp. Both services provide a free version with enough free subscribers for most political campaigns. This...

Google Ads for Political Campaigns

Google Ads for Political Campaigns

Paid placement is the quickest way to put your campaign website in the top positions of most major search engine searches — but only for the terms (keywords) that you are willing to “bid” for.

The Importance of Using Checklists in Campaigns

Checklists are powerful tools in campaigns. Checklists turn completely green volunteers into competent workers. Checklists ensure quality and help staff manage themselves instead of using precious resources managing employees. The opportunities to use checklists in campaigns are nearly endless!

Designing a Winning Political Logo – Tips and Ideas

Designing a Winning Political Logo – Tips and Ideas

A great logo design is central to a political candidate's branding. It must be unique and stand out enough to establish a candidate to a wide audience. A well-designed political logo is a major element in projecting a professional brand in the minds of voters. Your...