Tag: taglines

179 Years of Presidential Slogans [Infographic]

Presidential campaign slogans have been around for as long as there have been elections. Here are all the slogans of US presidential candidates from 1840 – 2020. Enjoy! Courtesy of: https://edubirdie.com/ See more political infographs on our... Read More

Creating a Political Campaign Swipe File

In marketing, a swipe file is a collection of excellent sales letters and materials that provide an easy reference for ideas for creative projects. Maintaining a swipe file is a common practice for advertising copywriters and creative directors. You... Read More

The Power of Branding Your Political Campaign

It doesn’t matter if you are part of the establishment or a complete outsider, every political campaign needs a brand in order to effectively communicate with voters. Today, this is more than just a logo, colors and a slogan. Your... Read More