How Candidates Raise Money For Local Campaigns

A campaign for local office will face a number of challenges. One of the first and largest obstacles is raising enough money to become a viable candidate. Depending on your location and the local voting demographics, a campaign for local office can easily cost a few thousand dollars. If you live in a city, the costs may even reach millions of dollars. If you want an idea of what your election campaign may cost, research...

A campaign for local office will face a number of challenges. One of the first and largest obstacles is raising enough money to become a viable candidate. Read More...

4 Online Pillars For Local Political Campaigns

As online political campaigning has grown in recent election cycles, it has also become more complex. If you take your cues from recent presidential campaigns, you'll think that you will need a deep and extensive online operation. Truth is, most campaigns cannot manage a large online presence. Local campaigns have limited time, resources - and even experience. It is important to have a clear, focused plan. There are four major pillars to creating an effective...

As online political campaigning has grown in recent election cycles, it has also become more complex. If you take your cues from recent presidential campaigns, you’ll think that you will need a deep and extensive online operation. Truth is, most campaigns cannot manage a large online presence. Read More...

Ideas For Better Online Campaign Fundraising

Online fundraising has grown tremendously in the last decade. Campaigns and nonprofit organizations today can raise money with the click of a mouse or a tap of the phone. But raising money requires planning and skill. It's not enough to just have a website donation page or a Facebook profile. Here are some tips and ideas to help you get the most from your online fundraising efforts. Always the “Ask”. When you send emails or...

Online fundraising has grown tremendously in the last decade. Campaigns and nonprofit organizations today can raise money with the click of a mouse or a tap of the phone. But raising money requires planning and skill. It’s not enough to just have a website donation page or a Facebook profile. Read More...

The Money Is In The List – Have You Started Yours?

Winning political campaigns lay the groundwork for success long before Election Day. In traditional marketing, it's said the money is in the list. For digital marketing campaigns, that money is in the email list. If you are running for office, you need to have a relevant list of active email subscribers that you can call upon for political fundraising. Even if you start small, with enough time and effort, your email list can grow to become your...

Starting a political email listWinning political campaigns lay the groundwork for success long before Election Day. Read More...

5 Assumptions That Will Tank Your Campaign Website

Here are some common assumptions that can cause problems for political campaigns. These issues apply to those who already have campaign websites or are looking into starting one. Do they apply to you?

Website AssumptionsHere are common assumptions that can cause problems for political campaigns. These issues can apply to those who already have campaign websites or are looking to start one. Read More...

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