Tactics for Conducting Digital Political Opposition Research
In political campaigns, opposition research has moved from the paper archives of the past to online, digital data. Even for local political candidates, political opposition research and campaign intelligence analysis can give you a clear... Read More
Maximize Your Campaign Funds: Must-Know Political Fundraising FAQs
The pursuit of public office is often tied too much to the pursuit of raising money. If you are a political candidate today, you’ll need to raise money to mount an effective campaign. And if you’re new to the process, you’ll want to... Read More
Campaign Websites: A Candidate’s Defense Against Misinformation
We’ve said this for years, and in 2024 it will become more important than ever. “If you don’t define yourself online, someone else will.” AI threatens to upend what voters read, see, and hear about political campaigns. The biggest danger of... Read More
How Fast Can Your Campaign Website Appear on Google?
“I just launched my campaign website, but I don’t see it on Google when I search.” We get asked this question a lot when clients launch a candidate website. Some people are alarmed when they don’t see their site appear for a... Read More
10 Essential Strategies for Successful Political Campaigns
The success of a candidate hinges on more than just their charisma or the popularity of their political platform. Winning is the result of a combination of strategy, good policy, public engagement, and sometimes a bit of luck. Here are ten strategies... Read More
The Power of Branding Your Political Campaign
It doesn’t matter if you are part of the establishment or a complete outsider; every political campaign needs a brand in order to effectively communicate with voters. Today, this is more than just a logo, colors, and slogan. How you act or... Read More
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