For political purposes, a campaign theme is basically a single message which is used to communicate an integrated political message. It should be based on a clear reason why a candidate is running for office, and backed up by an overall identity that shapes the overall campaign. The overall goal, of course, is to convince people to vote for you. Read More...
Posts Tagged ‘general campaign tips’
Top Online Candidate Articles of 2009
As an end of the year wrap-up, we present the most popular articles of 2009. All these articles were published this year. Read More...
Best Practices When Linking to News Stories
Use the web to make the most about what is written about a candidate – or their opponent. Here are a few simple tips to promote news stories and build your online reputation at the same time. Read More...
Running for School Board
Running for school board is a bit of different animal than running for other local offices. Campaign spending is generally less, and the time for campaigning is generally limited to a few weeks before election day. Read More...
3 Online Strategies For Your Campaign’s Final Stretch
As Election Day grows near, reaching out to voters becomes more and more critical. There are the obvious ways of contacting them, such as through mailers and get-out-the-vote calling. Here are three ways to use your online resources to help get your campaign through that final stretch. Read More...
Your Last Fund Raising Appeal – Make that Final Push!
As voting day nears, don’t become complacent! Make that final push for a campaign contribution. Read More...
Use Signature Files in Your Campaign Messaging
Signature files are a great way to further promote your campaign. A signature file, commonly known as a sig file, is a short block of text that you and your campaign staff append to campaign e-mail to let people know who and what you are. Read More...