Posts Tagged ‘website tips’

The Biggest Political Campaign Website Screwups

Just by the nature of our business, we’re involved with a lot of political campaigns. After we set up campaign sites and turn them over the clients, they add content and build them out. Sometimes we’re asked for our opinion on certain things, but usually we’re not. Below are some of the biggest website blunders we often see. Read More...

 

6 Critical Pieces of Text Needed in a Campaign Website

These items should be obvious, but you would be surprised at how often simple yet critical information is left out of some local campaign websites. This is a short list of things that should always be spelled out when building out a political campaign website. Read More...

 

A Candidate’s Name Is the Only Thing That Doesn’t Change

Here’s a quick tip for candidates who are starting their online campaigns: Pick a name that’s going to last! For your website and social media profiles, you should choose a single name for consistency. The question is whether you should include the name of the office you are seeking. Read More...

 

What Campaign Keyword Phrases Do You Want To Own?

It’s a simple enough question. Every candidate wants their website to appear to appear at the top of the search engine results. But what other phrases are you targeting? Read More...

 

5 Assumptions That Will Tank Your Campaign Website

Here are some common assumptions that can cause problems for political campaigns. These issues can apply to those who already have campaign websites or are looking to start one. Read More...

 

How Much Should You Doctor Your Candidate Head Shots?

Most political campaign websites include a photograph of the candidate in the site header. It’s usually a head shot along with a logo and usually some sort of background image symbolically related to the location. Read More...

 

Web Application Review: 2 Weeks With Wibiya Toolbar

Regular visitors to the site may have noticed the new toolbar we installed on the bottom of some our site pages. We usually shy away from integrating co-branded services into our site, but we thought we would give the Wibiya toolbar service a try.  We figured we’d see if it was something that our campaign website clients might like. Read More...

 

Online Candidate Launches New Political Training Website

We are pleased to announce the launch of OnlineCandidateResources.com, our exclusive online political campaign strategy and training website. Read More...

 

How To Rank Well For Campaign Related Searches

Candidate SearchRanking well for campaign-related issue searches is great technique for local candidates to gain visibility and grow support. If you control web pages related to important search phrases, then people or voters who are researching issues will find your information — even if they were not looking for your campaign in particular. Read More...

 

The Power To Hold Your Campaign Hostage

We recently heard a story of a small campaign that ran into some serious web problems. First, they spent a lot of money on setting up a campaign website. After paying north of $4000 for the website – they then had to shell out an additional $90/hour for updates. On top of that, they had problems getting in touch with the designer or actually getting the changes they wanted done in a reasonable time frame. Read More...