Posts Tagged ‘campaign tips’

Political Campaign Strategies That Stink

It’s something most voters claim to hate, but negative campaigning and mudslinging seems to rule American politics – from national campaigns right down to local elections. Unfortunately, these negative political campaign strategies and dirty tricks tend to work. If they didn’t, politicians wouldn’t use them. Read More...

 

Who, What and Where of Your Campaign Site Visitors

To find out how many people are visiting your website, how they are finding you, and what they are doing once they arrive at your website, you’ll want to set up some sort of website analytics program. It’s not as hard as it sounds, and tool we recommend has the best price of all – free! Read More...

 

Political Pay-Per-Click Advertising Ideas

If you are using Google Adwords or other text advertising networks to promote your campaign, you are likely buying text ads on keywords related to your candidate’s name, your opponents’ names and on issues relevant to your race. Those are the most obvious terms, and they work well. But here are some long-tail keyword suggestions that you may not have considered for your pay-per-click campaign… Read More...

 

Why Local Candidates Need Thick Skins

The more public the figure, the bigger the target for attack. And if you are a candidate running for office, then like it or not, you are considered a public figure. Read More...

 

Do Candidate Endorsements Matter?

Local political candidates can help increase name recognition and establish credibility and by winning endorsements. While the value of endorsements in gaining votes is debatable, some endorsements can bring particular benefits. Read More...

 

Tips for Creating a Great Campaign Brochure

When putting together your campaign brochures, you definitely want to put your best foot forward. In some cases, your brochure may be the first, last and only time you will reach a voter. Read More...

 

Effectively Using Video for a Local Campaign

Here are a few ways for your local campaign to get the most out of online video. Read More...