Social Network use by American Adults on the Rise

According to a Pew Internet & American Life Project survey, thirty-five percent of US Web users 18 or older have a social network profile on sites such as Facebook, MySpace or LinkedIn. This is up from just eight percent in 2005.

According to the survey:

Seventy-five percent of online Americans aged 18 to 24 years old belong to a social network; 57 percent of those aged 25 to 34; 30 percent of those aged 35 to 44; 19 percent of those aged 45 to 54; 10 percent of those aged 55 to 64 and just seven percent of those aged 65 and older.

What is your campaign doing to expand its online presence?

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Tags: campaign promotion, endorsements, facebook, social networking