Archive for the ‘social media’ Category

Web Application Review: 2 Weeks With Wibiya Toolbar

Regular visitors to the site may have noticed the new toolbar we installed on the bottom of some our site pages. We usually shy away from integrating co-branded services into our site, but we thought we would give the Wibiya toolbar service a try.  We figured we’d see if it was something that our campaign website clients might like. Read More...

 

Online Candidate Launches New Political Training Website

We are pleased to announce the launch of OnlineCandidateResources.com, our exclusive online political campaign strategy and training website. Read More...

 

Why You Shouldn’t Automate Your Campaign’s Social Media

Social media is, well, social. With the many ways to communicate with followers, it can become very tempting to automate you posts through various social media tools such as Hootsuite and SocialOomph. While these tools can help save time and streamline your updates, automation can sometimes work against you! Read More...

 

3 Online Campaigning Facts and Myths

There’s a lot of information about how much and how often people are using the web for political campaigning. For example, you may hear that Facebook now reaches over 70% of the US Internet population each month. You may think that’s a great statistic, but the truth is little more complicated. Here are three myths that new candidates tend to have when planning out their online campaigns. Read More...

 

5 Things Candidates Should Never Do Online

More and more politicians are getting themselves in hot water for things they say or do online. It doesn’t have to be this way. With a little knowledge, foresight and attention, any political candidate can create and maintain a positive online presence. Read More...

 

Social Media, Politics Collide

Social media and political campaigns are a natural fit. The political establishment seems to be taking to social media and social networking at a more rapid pace than it did other technologies in the early days of the web. Read More...

 

3 Essential Social Networks for Online Campaigning

Though is still early summer, November elections will be here before you know it! As a political candidate, what are you doing right now to make the most of social media and get voters to support you in the voting booth? Read More...

 

New Email Personalization Tool

Rapleaf is currently running a June free data promotion that may be of interest to you. They are a San Francisco technology firm that specializes in aggregating data from all over the web/offline and links it to email addresses. Read More...

 

What The Weiner Scandal Can Teach Us About Online Reputation

Dirty Political TricksMany local candidates only start thinking about how they are portrayed online after they begin their political campaign. What many fail to realize is that you (or others that share your name) already exist online. When voters type in your name into Google, what do they see today? What will they see in the run-up to your election? And what do you think people will see about you after a major scandal has rocked your political campaign? Read More...

 

What Are The Goals Of Your Online Campaign?

As a candidate, what is your purpose for putting your political campaign online? Is it to get the most number of ‘Likes’ to your Facebook page? Is it to get a larger number of Twitter followers than you opponent? Is it to get your campaign ad video on YouTube to go viral? Is it to get the most number of visitors to your campaign website? Read More...