Social Media – Political Campaign Tips and Strategies

How Voter Questions Can Help Shape Your Campaign

Shane Daley — Sun, 12 May 2024 15:40:29 +0000

Polls and surveys can give you an idea of how your electorate feels about various issues. But the problem with this method is that you are framing the discussion by asking specific questions.

What if you are completely missing the

… Read the rest

Spring Cleaning For Your Campaign’s Social Media

Shane Daley — Mon, 18 Mar 2024 17:53:55 +0000

Spring is finally here! Days are getting longer, and for many, it’s time for cleaning. If you are running for office, now is a great time to review your campaign social media accounts.

These tips apply to both campaign and… Read the rest

Social Media Dos and Don’ts for Political Campaigns

Online Candidate — Mon, 19 Feb 2024 16:23:57 +0000

Starting to use social media for your political campaign? Before you start posting, we’ve put together a handy list of dos and don’ts for your social media interaction on Facebook, Instagram and X / Twitter.

Below is a detailed … Read the rest

Free ‘Early Voting’ Graphic Template

Online Candidate — Thu, 28 Sep 2023 15:03:55 +0000

Early voting isn’t just a convenience for voters—it’s a strategic opportunity for political campaigns. As the early voting window opens in many regions, it’s a time to rally supporters and gain an edge.

To help get the word out, we’ve … Read the rest

Should You Fully Automate Your Campaign’s Social Media?

Shane Daley — Mon, 05 Jun 2023 15:07:07 +0000

Social media is a powerful tool for political campaigns. With various platforms to communicate with followers, it’s tempting to automate posts using tools like Hootsuite. While automation can save time, it’s important to find the right balance to avoid potential … Read the rest

X / Twitter Tips for Political Campaigns

Shane Daley — Mon, 01 Aug 2022 15:50:06 +0000

X, formerly called Twitter, is a social messaging tool that presents great opportunities for political candidates to create branding, exposure and word-of-mouth advertising. It’s easy to set up and easy to use. Not only that, the service helps candidates save … Read the rest

Proven Political Campaign Social Media Strategies

Shane Daley — Mon, 18 Apr 2022 15:30:12 +0000

Social media has changed the way politicians communicate with voters. Candidates can interact with voters on a more personal level, which helps connect and build trust.

Here are some tips and best practices for using social media in your political … Read the rest

Creating a Facebook Page for Your Political Campaign

Shane Daley — Sat, 01 Jan 2022 22:24:48 +0000

Planning on setting up a political campaign Facebook page? For new and experienced politicians, Facebook provides a powerful way to connect with and engage with supporters and voters.

For some political candidates, social media is a whole new world. They … Read the rest

Handling Negative Posts About Your Campaign

Shane Daley — Mon, 13 Sep 2021 15:08:32 +0000

Politics – and especially local politics – can be vicious, especially on the web. And if you are a candidate, watch out! You will certainly face some sort of abuse online. It may be in posts, comments, or even through … Read the rest

Facebook Political Ad Authorization – What You Need To Know

Shane Daley — Tue, 29 Sep 2020 12:29:06 +0000

A number of clients and outside candidates have reached out to us because they’ve had problems getting authorized to run political ads on Facebook.

If you don’t know already, Facebook requires verification from you or a member of your campaign … Read the rest

5 Political Campaign Video Ideas

Online Candidate — Mon, 27 Jul 2020 15:48:43 +0000

Online video was once an expensive luxury reserved only for well-funded political campaigns and viewers with a good internet connection. Today, video is everywhere. You can shoot video (and even edit it) from just about any mobile phone and easily … Read the rest

Using Facebook Live for Your Political Campaign

Shane Daley — Mon, 08 Jun 2020 15:25:44 +0000

Reaching voters online is more important than ever. For local political candidates, the 2020 shift from door-to-door canvassing and in-person fundraising events to online-only campaigning has been particularly jarring.

Candidates with little online experience shifted to social media, email and … Read the rest

Online Advertising Ideas For Political Campaigns

Shane Daley — Mon, 09 Apr 2018 18:42:01 +0000

Political campaigns today have many options for online advertising to reach and influence voters. Candidates can now reach out based on demographics and tailor their advertisements to particular audiences. With a low cost to entry, even local candidates can put … Read the rest

Social Media Hacks For Your Political Campaign

Shane Daley — Tue, 23 Feb 2016 23:34:24 +0000

Campaigning online is no simple task, especially for political campaigns and non-profit organizations with limited means. However, focusing your efforts and cultivating followers on specific platforms can pay off come Election Day.

Politicians use social media to help recruit volunteers … Read the rest

Why a Facebook Page Is Not Enough for Your Political Campaign

Online Candidate — Tue, 05 May 2015 17:32:29 +0000

“Everybody’s on Facebook. I can just run my online campaign through my Facebook Page.”

We’ve heard that idea before.

Bottom line: Running a political campaign through social media alone is not a strategy. It’s a dangerous dependency. A Facebook Page … Read the rest