Archive for the ‘fundraising’ Category

Your Campaign E-mail List and Spam

We never recommend sending campaign e-mail to anyone who has not affirmatively asked for it. Spam generally consists of bogus and offensive products. Unsolicited political spam is probably as just unwelcome to an average voter. Read More...

 

Most Popular Posts of 2008

As a year-end summary, here are the top Online Candidate posts of 2008, by page views. Read More...

 

3 Online Strategies For Your Campaign’s Final Stretch

As Election Day grows near, reaching out to voters becomes more and more critical. There are the obvious ways of  contacting them, such as through mailers and get-out-the-vote calling. Here are three ways to use your online resources to help get your campaign through that final stretch. Read More...

 

Your Last Fund Raising Appeal – Make that Final Push!

As voting day nears, don’t become complacent! Make that final push for a campaign contribution. Read More...

 

Top Topics for Campaign Website Newsletters

You have a campaign newsletter – and you’re even gaining subscribers. Great! From now until the election, you will need to keep your supporters informed. You will want to write regularly and with greater frequency as election day approaches. Read More...

 

Sample Campaign Fundraising Letter

Below is a sample template for an initial fund raising appeal from a candidate to his or her friends or close acquaintances. Note the basic letter structure. This sample campaign contribution letter begins with a candidate introduction, followed by specific issues and suggestions for solving those issues. Then comes an intent to run, and a request for support along with a specific, time-sensitive contribution request. It’s wrapped up with a thank-you and reminder about the campaign website where supporters can find out more information about the campaign and how they can help. Read More...

 

Types of Political Campaign Letters

Ongoing correspondence in a small political campaign is critical to keeping the momentum going. Advertising is geared toward the public, of course, but the media and your campaign supporters require a more personal touch. Your correspondence to these last two groups tend to fall under only a few categories. Read More...