Archive for the ‘campaign promotion’ Category

New Email Personalization Tool

Rapleaf is currently running a June free data promotion that may be of interest to you. They are a San Francisco technology firm that specializes in aggregating data from all over the web/offline and links it to email addresses. Read More...

 

What Are The Goals Of Your Online Campaign?

As a candidate, what is your purpose for putting your political campaign online? Is it to get the most number of ‘Likes’ to your Facebook page? Is it to get a larger number of Twitter followers than you opponent? Is it to get your campaign ad video on YouTube to go viral? Is it to get the most number of visitors to your campaign website? Read More...

 

The Online Hub of Your Political Campaign

With the rise of social media, the role of the campaign website has shifted somewhat from being the bulk of a candidate‘s online presence to more of an informational hub. Even so, a website is still critical as both an online platform and as a place to reference in your political advertising. Read More...

 

How To Rank Well For Campaign Related Searches

Candidate SearchRanking well for campaign-related issue searches is great technique for local candidates to gain visibility and grow support. If you control web pages related to important search phrases, then people or voters who are researching issues will find your information — even if they were not looking for your campaign in particular. Read More...

 

Sign of the Times for Political Candidates – Best of Posts

No matter the changes or trends in politics, yard signs were and still remain a mainstay of political campaigning. We’ve written about signage several times over the years. For newer readers who may have missed some posts, you’ll find them all here in once place! Read More...

 

How To Embed a YouTube Video

Embedding a video into a web page is fairly simple these days. It pretty much requires only copying and pasting some code. This tutorial is for embedding a YouTube video into an Online Candidate campaign website page. No matter what kind of content management system you use, you’ll find that the steps are similar. Read More...

 

Twitter Tweet Ideas for Candidates

Starting up and using a Twitter account is simple enough, but sometimes it can be tough coming up with items to tweet about. Here is a quick list, in no particular order, of tweet ideas for candidates and political campaigns. Read More...

 

The Power To Hold Your Campaign Hostage

We recently heard a story of a small campaign that ran into some serious web problems. First, they spent a lot of money on setting up a campaign website. After paying north of $4000 for the website – they then had to shell out an additional $90/hour for updates. On top of that, they had problems getting in touch with the designer or actually getting the changes they wanted done in a reasonable time frame. Read More...

 

5 Website Secrets Your Political Opponent Doesn’t Know

For many first-time candidates, the web can be an intimidating experience. There’s a lot of talk about how essential it is to have a campaign website and to engage voters through social media. Technology trends from larger campaigns have even trickled down to local races. It’s true that there is a lot more to know today, and the bar has been raised as to what the public expects from online political campaigns. Read More...

 

Is Webturfing the Future of Politics?

Nobody likes to be manipulated. Between advertising, the 24 hour news cycle and endless political propaganda flooding the airwaves, it’s become harder and harder to get facts without spin. Truthiness has replaced truth in American politics. Read More...