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One Party’s Reign On Social Media Ending?
For the past few years, with the exception of President Obama’s campaign, Republicans have held the position as the political party most in command of social media. That command arguably helped them take control of the House of Representatives in 2010, but the data shows their reign in social media may be coming to an end. Read More...
What’s Popular in 2012 Digital Political Advertising
According to a recent survey by STRATA US political campaigns in 2011-2012 have spent 100% more in online advertisements than they did during the 2010 midterm elections. ZU5HN5S7NR9J Read More...
Online Candidate Partners With Trumpia
While a political campaign website is still the hub of an online campaign, voters follow candidates and campaigns through a growing number of channels. For a while now, we’ve looked for a partner that can help our clients integrate all popular modes of communication so they can reach voters wherever they are and orchestrate an optimal marketing mix. We found that partner in Trumpia, a SMS service that combines mobile text, IM and email services. Best of all, it’s an affordable solution for even the smallest campaigns! Read More...
Top Online Candidate Articles of 2011
As an end of the year wrap-up, we present our most popular articles of 2011! Read More...
Taking Liberties With Your Campaign Brochures
When putting together your political campaign brochures or other material, it’s important to keep some guidelines in place. While some candidates create all their own material, other campaigns outsource the work or leave it to members of the campaign staff. No matter who does the work, there are some things to keep in mind that will help keep you out of trouble. Read More...
Campaign Dollars and Sense
Money fuels the engine of every political campaign. The bigger the budget, the easier it is to rally existing supporters and spread your message to new groups. Once you have inspired the masses, the last thing you want to do is create obstacles for them to donate. Read More...
The Tools We Use
New clients often ask us what online services and tools we recommend. Here are a few tools that we use for OnlineCandidate.com and would recommend for any political campaign. Read More...
Top Tips for Political Social Media Campaigns
Starting out, knowing the ins and outs of online networking can be a bit daunting for candidates. Here are a few tips for political campaigns are unfamiliar or starting out with the whole social media thing. Read More...
6 Political Microsite Ideas
The following is a cross-post from OnlineCandidateResources.com, our online political training website. Read More...